Over the last months, we continuously discussed the pros and cons of using Facebook Business Manager (FBM) with our clients.
Depending on company size, it can definitely add value. At the same time, it can make things complicated for small businesses.
What is the perfect choice for your buiness? Is it neccessary to work with FMB? You will have to weigh in the pros and cons for your company to get an answer.
Whatever you decide – we highly recommend to read this comprehensive article by Antonio Calero first: Facebook Business Manager: Common Issues Explained.
Here’s our 2 cents to your decision: You cannot go back from FBM so please read everything carefully before you migrate.